Some of the Best SEO Tools That You Can Use for Free

The impact of the internet nowadays is very difficult to ignore. People and corporates use it as a great medium to receive and provide products and services. This is why SEO or Search Engine Optimization has become increasingly the most important part of any business or corporate that has an online website. Websites, webpages, and blogs now require high-quality content with enriching keywords that can make them appear higher in the search engines.

No matter how creative and ingenious your website is, if you don’t get sufficient online traffic, then all your hard work goes in vain. This is why it’s recommended that you use proper SEO tools that could help your website rank higher and ensure that people visit your website. There are many SEO tools that are available to use which could be confusing as you could find it difficult to choose one.

free seo tools

Here are some of the best free seo tools that can help you achieve your SEO goals:

Google Analytics

Chances are if you know about SEO than you might be knowing about Google Analytics or at least have heard of it. This is one of the best SEO tools available for free for the users that help them to monitor and analyze the online traffic that their website is getting. This tool also helps you to search for the keyword density and the most popular keywords used by the online users so that you can use them on your website to make it search engine friendly.

Google Search Console

It’s a tool that most people are unaware of. The Google Search Console is a free SEO tool that enables you to visualize how it may appear in the search engines. This tool also teaches you how to influence the different appearance elements. The Google Search Console tool also helps you in finding the crawling errors and provides you HTML improvement suggestions, which makes it even more useful.


Moz consists of a collection of user-friendly marketing tools that help you achieve your SEO goals. The suite consists of various tools for different needs and here are some of the best free Moz tools:

Open Site Explorer- this is a tool that analyzes backlinks with helpful metrics that approximates link equity

Moz local- this tool helps you see the state of your business’s local citations, which is why it’s very helpful when you start a local SEO on your company’s website.

Mozbar- this is a browser toolbar that lets you access Moz’s key features on the webpage you’re on.

Google Keyword Planner

This is one of the most commonly used free seo tools provided by Google. The Google Keyword Planner is by far the best keyword research tool that is available for free. This tool is very simple to use as well, all you need to do is just give the tool a seed word and within no time the keyword suggestions will start pouring in. You will also get the information about the amount of average monthly searches that the keywords receive, which can help you in choosing the right keyword for your website.